Sites & Landing Pages

From landing pages to full sites

In Year 1, landing pages live inside Marketing Automation. Sites & Landing Pages is eligible from Wave 2 and its first release is planned for Year 2 (Wave 3), as an add-on.

Build

The multi-page site builder uses the same block schema as landing pages, with navigation, header, footer and a theme from the brand kit. Year-1 landing pages are imported into Sites with the same host and slug, so links keep working. Blog posts publish from Content Hub articles with categories and authors. Multilingual pages use language variants with hreflang and glossary-aware translation through Localization. A page generator creates a draft from a brief, and conversion suggestions draw on performance data.

Publish safely

Custom domains are connected with DNS verification and automated TLS. Pages have drafts, preview links, publish and rollback to the previous version. Published pages are rendered to static assets on a CDN, with performance budget checks before publish. An accessibility checker runs WCAG 2.2 AA checks for alt text, contrast, headings and labels before publish. A redirect manager handles 301 and 302 rules with bulk import and loop detection. Custom HTML runs in sandboxed iframes with a content security policy on higher plans.

SEO and consent built in

Each page has title, meta description, canonical, Open Graph, robots directives and structured data templates. Sitemap.xml and robots.txt are generated and the sitemap is submitted to Search Console. A region-aware cookie consent banner loads tracking scripts only per consent.

Conversations and testing

The Service Desk web chat can be embedded with the Website Chat Greeter agent, with a disclosed synthetic avatar option. Page A/B variants through the Experimentation service, segment personalisation and site import from existing sites are planned for Wave 4.