Digital Employees · Agencies
Resell One3 software and rented agents under your own brand
Agencies rent One3 agents at wholesale, resell them to client sub-accounts under their own brand, set their own margin and show clients an Investment Statement at the agency's price.
Why agencies first
Digital marketing agencies and their SMB clients are One3's first market, India-first and WhatsApp-first. Each agency brings many client sub-tenants, a built-in reseller channel for software and rented agents, and daily usage. Their outcomes — leads, ROAS, rankings, collections — are measurable, which is exactly what the Investment & ROI Ledger reports.
Under model M5 Agency resale, the agency pays One3 a wholesale price W and charges its client W × (1 + m_a), where m_a is the agency's own margin.
What Agency OS is planned to include
Planned for W2, as the Agency Edition (I-1).
Partner tier and sub-accounts
One partner account with a client sub-account per customer, each an isolated tenant.
White-label
Your domain, logo and email sender, so clients see your brand.
Snapshots and templates
Reusable setups and mapping templates you apply to each new client.
Rebilling with margin
Set a client price list per app, seat, credit and agent; One3 reports margin per sub-account.
Client portal
Clients review work, approve assets and read reports.
Agent and squad resale
Rent agents at wholesale and resell them to clients, with statements at your price.
White-label reports
Client reports and the Agent Investment Statement in your brand.
Client work board lite
Tasks per client sub-account with approvals.
How rebilling works
The agency holds the commercial relationship. One3 provides metering, allocation, price lists and optional white-label invoicing.
- 1
1. Agency buys wholesale
Apps, seats, an AI credit pool and agent rentals at wholesale.
- 2
2. Agency creates a sub-account
And assigns apps, seats and credits from its pool. The sub-account's entitlements come from the agency's allocation.
- 3
3. Agency sets the client price list
Price per app, seat, credit and agent.
- 4
4. Optional white-label invoicing
One3 can invoice the client on the agency's behalf with agency branding.
- 5
5. One3 invoices the agency at wholesale
And reports margin per sub-account.
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6. The client pays the agency
Or via One3 collection, if enabled after legal and payment-partner checks.
Who sees what
| View | Shows |
|---|---|
| Client statement | Investment at the **agency's price**; client outcomes and metrics |
| Agency portfolio | Per client: wholesale cost, resale revenue, client return, churn risk |
| Rule | Client return and agency margin are different metrics and are never mixed in one figure |
Your playbooks stay yours
Agencies can build private role variants — their own playbooks — that stay agency IP. They are visible only across that agency's own sub-accounts, and only if the agency chooses. Client data inside a sub-account still stays in that sub-account. Templates never carry tenant data, and memory, playbooks and adapters never cross tenant boundaries.
Switching clients over
Migration is part of the agency motion.
Migration Factory
GoHighLevel and HubSpot paths tested on realistic data before launch, with dry runs, reconciliation and rollback.
Weekend playbook
A T–7 to Monday template for moving all sub-accounts in batches.
Connector Health Center
Health across all sub-accounts and bulk re-auth reminders.
Verify with your CA and counsel
GST treatment of resale chains and white-label invoicing, contract terms for sub-processor chains under DPDP, and any payment-aggregation obligations from collecting on an agency's behalf are verify items. They are not legal or tax advice.
Questions from agencies
Can my clients see One3's price?
No. The client statement uses your price. One3's wholesale price appears only in your margin view.
Can I resell agents under my brand?
Yes. White-label resale of agents and squads is part of Agency OS, planned for W2.
Are my playbooks shared with other agencies?
No. Private role variants are your IP and are never shared with other agencies.
How do I move clients from GoHighLevel?
The Migration Factory plans a tested GoHighLevel path in W2, with mapping templates you can reuse across sub-accounts.
Can I use Agency OS today?
No. It is planned for W2. Design-partner agencies use earlier versions during W1.
Become a design-partner agency
We are working with a small number of agencies during W0–W1. Tell us about your client base.